What exactly is a brand you ask? A brand overall is a set of assets that tie in together to look and feel cohesive. Almost like a set of emotions and ideas that consumers associate with. You want your clients to feel your brand, your offerings and your services, not just see them. In addition, it allows people to understand your product or service and helps your company stand out from any competitors.
Want to know more about creating a brand? Click here to read First Impressions Last: Why Creating your Logo is Just the Beginning to understand the importance of branding and how to get it right.
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Three main reasons why our clients work with us:
- Cost effective solutions to the creative skill gaps within internal design teams or companies. We work on an adhoc basis and eliminate the need for clients to hire full-time employees.
- We have the capability and experience to lead projects from start to finish, giving clients the opportunity to delegate the creative and allow more time to perform the tasks they excel at.
- The flexibility and reassurance that we bring to our clients. We pride ourselves on great communication and problem solving; we are often known as ‘life savers’.
So what type of projects do we work on?
+ Branding projects for companies and/or campaigns
+ Brand style guides
+ Production of business stationery, such as business cards, letterheads, with comp slips
+ Annual reports and client brochures / booklets
+ Marketing collateral, such as flyers, signage, merchandise
+ Digital ebooks and magazines
+ Social media imagery, such as profile icons, cover photos, adverts/posts
+ Website graphics, such as web banners, web adverts, infographics
+ Mailchimp and PowerPoint template design
+ Print management for all of the above
Most importantly when working with established brands, it is critical that brand consistency is maintained throughout the creative process. This is a key factor for all aspects of marketing. Therefore we always take into account previous design and print work to ensure the clients image/brand is maintained.
print management //
With over 12+ years of print management experience, Pinnacle Design Studio can assist with high-volume print campaigns, letterbox runs, Point of Sale (POS), annual reports and brochures, merchandise and standard brand collateral such as business cards and letterheads.
Furthermore, we understand budgets. Due to our strong supplier relationships, we always source multiple quotes to ensure our clients are getting the best buy price. It’s never too late to compare print pricing and look into cost reduction initiatives.
website design //
Did you know that it takes about 50 milliseconds (that’s 0.05 seconds) for people to form an opinion about a website? And those first impressions can depend of many factors: Structure, colours, fonts, spacing, imagery, loading time, etc. It truly does take an expert or someone with a design eye to get these factors right.
If you are interested in a free website design review, please contact us. Our design consultants will give honest feedback and suggestions on how to improve the look of your website and bring in potential new clients.